
ROOT MARKETING
Cultivating Authentic Connections. Fostering Wild Growth.
Strategic marketing for live events, entertainment, and ambitious brands ready to scale.

Meet the founder
Hi, I'm Katie.
I’ve spent the last 15 years in the driver's seat of major marketing engines. I’ve managed campaigns that generated over $35 million in annual ticket sales for a premier NBA arena, and built the systems and brand presence to bring a beloved local venue national attention.
I blend big-picture strategy with creative intuition to build systems that move people, not just metrics.
My Approach
Stay genuine, trust the data, lead with curiosity, and turn it up when the stakes are high.
Let's Work Together
High-impact marketing leadership without the full-time hire. I partner as your head of marketing to optimize your brand, develop a roadmap, and drive meaningful growth.
Full-service campaigns and creative projects. Whether you’re building momentum or amplifying what’s working, we help drive meaningful connection and measurable results.
Empowerment over guesswork with hands-on learning experiences and digital resources for teams, founders, and creatives who want to level up their marketing skills.

Ready to Grow?
Let's bring momentum to your marketing.
